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چکیده فارسی
چکیده بخشی از مقاله انگلیسی
We’re close Brands (brands) as defined range that extends a particular brand, which is proportional to the Arrsh that involves the original brand. Whatever the development of sustainable symbolically, the rate is closer. For example, Louis Vuitton and Cartier are respectively gross profit was more than 70%. When this amount is compared with similar cases, the brand added value, are the highest scale. In addition, these brands have expanded your name in the categories of products that are close to the original products. In the case of Cartier, the brand of jewelery to watches, perfume and other industries expanded. Louis Vuitton brand, including handbags to clothing, jewelry, perfume and accessories is the other
توضیحات
عنوان انگلیسی مقاله: Brand adjacency
عنوان فارسی مقاله: نزدیکی (مجاورت) برندها
دسته: اقتصاد
فرمت فایل ترجمه شده: WORD (قابل ویرایش)
تعداد صفحات فایل ترجمه شده: ۱۳
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